BAHC 2025: Building Connections, Shaping Futures
- BAHC
- Dec 30, 2025
- 3 min read
In 2025, BAHC Advisory strengthened its position as a pivotal bridge for cultural and commercial exchange between Europe and China. Through curated exhibitions, strategic partnerships, public activations, and proprietary product initiatives, we advanced our mission of connecting artistic heritage with contemporary audiences and markets.
International Platforms & Strategic Partnerships
Our presence on global stages fostered dialogue and built foundations for lasting collaboration. This year’s journey, built on partnership, wove diverse creative threads from China and Europe into a shared tapestry of cultural and commercial exchange.
France–China Cultural Partnership
June | Paris, France
We organized a strategic delegation from Hangzhou to France, facilitating high-level dialogues at institutions including Jeu de Paume and Miraculous headquarters, advancing IP co-development and market collaboration.
Maison & Objet Paris
September | Paris, France
BAHC presented two pavilions. Our Global Museum Shop pop-up united artists from five countries in product innovation, and the Create Hang pavilion with partners like JNBYHOME, reinterpreting Jiangnan aesthetics through contemporary design.
Hong Kong Smart Design Awards 2025 Launch
September | Paris, France
Invited to the launch during Paris Design Week, Founder Misi Liu joined the ribbon-cutting, supporting Hong Kong design's global visibility and strengthening European creative ties.
China Craft Week
October | Hangzhou, China
As a key participant, we contributed to forums on craft innovation and IP strategy, helping shape 2026 outcomes including a planned Hangzhou Cultural & Creative Center in Lisbon.
The 19th Hangzhou Cultural & Creative Industry Expo（HCIE）
October | Hangzhou, China
As lead international partner, we presented over 20 artists and brands from Europe. The French Pavilion hosted the 10th-anniversary celebration of Miraculous in China, launching official collaborations. The European Pavilion further evolved our Global Museum Shop concept, showcasing curated art derivatives.
Cultural Experiences & Public Engagement
We created immersive platforms that made art and heritage accessible and participatory, fostering cultural dialogues where tradition converges with contemporary expression through diverse forms—from seasonal celebrations and hands-on workshops to curated public installations.
Chinese New Year Cultural Event in Paris
February | Paris, France
With artists and brands, we produced an immersive Spring Festival celebration integrating shadow puppet theater, interactive installations, tea ceremonies, and art displays. A special "New Year Lucky Bag" featuring exclusive artist derivatives highlighted the event.
Paris Culture Workshop
May, July & October | Paris, France
Co-hosted with YILEYE Tea House and porcelain specialist Claire Tang, this workshop explored Song Dynasty tea rituals and blue-and-white porcelain, linking traditional Chinese aesthetics to contemporary practice.
Coucou Marché Christmas Pop-up
December | Paris, France
We presented a dedicated booth at the curated Coucou Marché in the Marais, showcasing limited-edition merchandise by our represented artists and integrating our derivatives into a festive retail setting.
Art Derivative Development & Commercial Integration
We launched and integrated our curated art derivatives into diverse commercial contexts, giving creativity new forms and connecting cultural venues across China and Europe through everyday objects and spaces.
Global Museum Shop: Art Derivative Curation & Launch
We developed and premiered our proprietary Global Museum Shop collection at Maison&Objet Paris and the 19th HCIE. Created with our represented artists, it underscores our active role in transforming artistic IP into tangible cultural products.
Collaboration with Made in Nature
November | Hangzhou, China This partnership featured works by artist Lv Xiaoshuai through joint exhibitions and retail at the Made in Nature store, demonstrating our approach to integrating contemporary art within traditional craft ecosystems.
European Art Derivatives Launch in Paris
December | Paris, France
We introduced art derivatives by BAHC-represented artists Alessandra Roccasalva (Italy), Jessica Jämtling (Sweden), and Éponine Cottey (France) into premier Parisian retail spaces, including concept store Daccord and specialist bookstore Le Musée de poche, expanding our in-house product distribution.
Looking Ahead to 2026
Building on a year of meaningful connections and the successful launch of our art derivative initiatives, BAHC Advisory will continue to serve as a catalyst for impactful cross-cultural exchange. In 2026, we look forward to introducing new programs and creative products that further empower our global network of artists, brands, and institutions to thrive within interconnected creative economies.